“Over the past few years, the separation between customer acquisition technologies and customer retention/engagement technologies has become increasingly blurry. And still, solutions remain largely fragmented and dissociated. Influans has been successfully demonstrating how to solve methodological and technical biases of marketing to create actual value through personalization of messages between brands and customers.
By joining forces with Ogury, it will become possible to leverage a unified experience from the acquisition of new customers through marketing interactions with these customers.”
Bertrand Diard, CEO and co-founder of Influans